Derana TV is a Sri Lankan Free-to-air Television channel. Derana broadcasts contemporary content that upholds Sri Lankan values on its “Ape De Rakagena, Aluth De Aragena” platform. Derana broadcasts 16 hours a day from 6 am with back-to-back entertainment and news content. The channel has expanded its reach to cover over 90% of its target groups via five sub-stations in Nuwara Eliya, Deniyaya, Gammaduwa, Kandy, and Kaluthara with the main transmission tower located at Darley Road, Colombo. Derana delivers vernacular (Sinhala) content, a strategic choice borne out of an understanding that Sri Lankans are essentially vernacular. By delivering locally developed content that is contemporary, thought provoking, well produced, and relevant, Derana attempts to meet the needs of the modern, youthful, and patriotic viewer. TV Derana also available on Dialog satellite TV and SLT IPTV service.